Blue shampoo contains blue-violet pigments that are deposited into the hair when you shampoo. It neutralizes the brassy tones that occur when hair is lightened.
Who Needs Blue Shampoo?
If you are a brunette, and you have lighter balayage, ombré or conventional highlights; if you’ve lightened your dark brown hair completely, or if you have a combination of lighter hair with highlights, blue shampoo is your solution for brassiness. It will get rid of those unwanted orange tones, and it will brighten up your hair color overall.
What is the Difference Between Blue Shampoo and Purple Shampoo?
It all goes back to that color wheel. If you study your wheel, you notice that purple is the opposite of yellow. Knowing that lighter natural hair colors tend to become yellow as they lift, hairstylists recommend using a purple shampoo to cancel the unwanted yellow tones. Bottom line? If you’re blonde, opt for purple shampoo. If you’re brunette and you want to maintain cool, brass-free hair color, reach for blue shampoo.
✔ Deposits balancing blue-violet pigments to reduce brassy tones
✔ Can be left on hair for 2-3 minutes for added toning
✔ Suitable for color treated and natural hair
Key ingredients and their benefits
Vitamin Oil + Neutralizing Pigments
Aqua/Water/Eau, Sodium Laureth Sulfate, Coco-Betaine, Glycol Distearate, Sodium Chloride, Cocamide Mipa, Sodium Lauryl Sulfate, Parfum /Fragrance, Amodimethicone, Sodium Benzoate, Hexylene Glycol, Polyquaternium-7, Polyquaternium-10, Peg-40 Hydrogenated Castor Oil, Ci 60730/Ext. Violet 2, Alicylic Acid, Carbomer, Bht, Trideceth-6, Limonene, Hexyl Cinnamal, Linalool, Benzyl Salicylate, Benzyl Alcohol, Cetrimonium Chloride, Ethylhexyl Methoxycinnamate, Glycine Soja Oil/Soybean Oil, Tocopherol, Sodium Acetate, Isopropyl Alcohol, Sodium Hydroxide, Citric Acid.
How to Use: Wearing suitable gloves, apply to wet hair, lather and rinse well. Leave on 3-5 minutes before rinsing. Use shampoo every other day for neutralization.